Martin Poole a London based Food Photographer and Director.

With a background in Still Life Photography and as a Creative Art Director for Getty Images Martin returned to his love of food over 10 years ago.

His focused approach is to create undeniable dynamic energy, running through each and every image. The food is the hero in every frame, never distracted from and always the spotlight of each shot. 

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Martin believes the food should look real and inviting. With a love for lighting and bending shadows Martin makes the food look three dimensional -  you should feel like you could just pick it up and eat it. His approach no matter what the brief is to capture the perfect angle of enjoyment and excitement.

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